Particularities of face serum boxes
Serums are key products for beauty aficionados. There are many types of serums around, the common ground being that people have high expectations from these products, and pay a lot of attention to the ingredients. Here’s some advice for successful serum packaging boxes.
Avoid blending in and exploit your advantages
Your product is unique, and it would be a pity not to make it unique on a visual level as well. It might seem easier to copy what others are doing, but blending in will only make your product another option. To make it the obvious choice, your serum box needs to have its own personality. Play with colors, graphic elements, and embellishments that reflect the value of your product and its particularities.
Put the expected results and the formula on display
As mentioned above, people check the products with care before making a purchase. It is best to make it easy for them to spot the purpose of the product and the information that backs up the results.
Create matching labels for your custom serum boxes
Because the ingredients and the copy are more important than for other beauty products, people are used to finding relevant information both on the packaging and on the labels. Sometimes there’s even a small paper with instructions inside the box. By including labels in the branding process, you expand your copy space and add an extra layer of trust to your customer’s experience.
The secret is to pay attention to the needs and preferences of your target audience and build your shelf presence around these aspects. Successful brands always present on-point solutions to their customers.
Have an extended line of skincare products? We also make beard oil labels, sugar scrub labels, essential oil labels, and more. Check out our blog for ideas and inspiration!
Top-notch serum boxes at affordable prices
You’d say that it’s impossible to get professional packaging at a low price, but with a local full-service printing facility like CustomCosmeticBoxes.com, it is achievable. We don’t externalize any step of the manufacturing process, and we can offer lower prices. We operate locally in the US, and we’ve put together an efficient system to cut costs.
Check out below more details about the embellishments that you can get for your serum packaging boxes.
Embossing and debossing
These printing techniques are among the most popular in the cosmetic industry. With embossing and debossing you can customize your logo, the name of the product, the copy, or graphic elements. An embossed packaging will make them emerge from the surface of the serum box, while a debossed packaging will make them look imprinted.
Hot foil stamping
Hot foiling is a perfect match for luxurious brands. Gold and silver are usually associated with premium quality, and with a custom foil stamp, you can make any element of the serum box packaging look metallic.
UV printing
UV printing is used for making areas of a box look glossy. A spot UV packaging can have a big impact, and it works great with brands looking for a modern design. You can apply UV printing on elements of any color.
Used in line with the personality of your brand, these embellishments can make the serum boxes stand out.
The best paperboard for your custom serum boxes
Quality paperboard is essential for a professional-looking serum box. Choose the best options on the market:
White SBS (solid bleached sulfate) paperboard
This premium paperboard is a mix of hardwood and softwood bleached fibers. It is white and available for full-color printing. The serum box can be printed inside and out, and there are various extra options for customization.
Natural brown kraft paperboard
This type of paperboard is unbleached, meaning that it keeps its natural brown color. You can add any color on top of your custom kraft boxes, as well as plenty of embellishments. Brown kraft serum boxes work particularly well with brands focusing on natural ingredients.
Metalized paperboard
The metalized paperboard has a top layer with a bright and impactful aluminum effect. This paperboard can make your face serum boxes literally brilliant because of their reflective power. Metalized paperboard is available in all colors, and you can add other embellishments to the mix.
The paperboard is available with glossy, matte, or soft-touch coatings. We use a premium paperboard that we prepare ourselves from A to Z. Our paperboard is recyclable and comes from certified forests. You can be sure that you choose a responsible solution for your brand.
Order your serum packaging today
Get your custom serum boxes from CustomCosmeticBoxes.com and take your brand to the next level! Our team of experts has over 15 years of experience and is ready to assist you with finding the best solution for your business. Take advantage of our low prices and order the packaging and the labels in one place! Place your order today!